Maybe some of you can relate to this story. How many of you had to go door to door to sell something to raise money for your football/baseball/basketball/soccer team growing up? It was mostly magazine subscriptions and that was a tough sell. Nothing like sending your kids out to cold call so you could play shortstop. True story, not sure what sport it was but I sold light bulbs door to door and that was the easiest sale I ever did. I was sold out quick!
Since athletics departments are now running like semi-pro baseball clubs, the race is on to get jersey patches and big dollars. Two large brands announced deals yesterday. OSU with JP Morgan Chase for $17M a year and then followed by Notre Dame and SoFi for somewhere between $18-$20M per year. I would expect the price tag for Michigan would be $25M per to sew your corporate patch on the most iconic jersey in college sports. The market has been set and now Michigan needs to break it.
It would be nice if one of the Michigan Fortune 500 companies would step up!
- Michigan Basketball was led by "Bigs" last season. This season the guards will lead the way. Sure would love a backup point.
- Brian Kelly gets at gig with CBS. Please keep him away from Big Ten games please. I feel like he is a Mountain West or PAC 9 type of guy.
- LIV Golf cancels its Michigan end of the season Championship in Michigan. That is probably it for the struggling golf league. Ironically, this week is also the last PGA event in Michigan for the Rocket Classic. Thank goodness for Oakland Hills and US Opens. I hear that clubshouse is back up and completed after that devastating fire.
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